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Contract awardedBus shelter advertising

Advertising on the Highway

Management of a commercial advertising scheme for 70-110 roundabouts, including sourcing sponsors, sign installation, maintenance, and removal. The scope includes obtaining planning consents, potential expansion to street lighting and other assets, and optional basic roundabout maintenance such as grass cutting and seeding. The provider must manage existing sponsor transitions and handle fluctuating site portfolios throughout the contract term.

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Awarded value
£2.2m
As published
Published
12 November 2024
Awarded
12 November 2024
CP Media
Contract length
36 months
Ends 17 November 2027

What the contract covers

Concession contract

Provision of commercial advertising and sponsorship management services for highway assets, including roundabouts and street lighting infrastructure across the county.

  • Facilitation and administration of a commercial advertising scheme for approximately 70 to 110 roundabouts at various sites across the county
  • Advertising on streetlighting in key county locations, with sites agreed later
  • Options to advertise on other framework-listed assets, with sites agreed later

Terms and requirements

Contract type
Concession contract
Procedure
Direct award
Initial term
36 months
Extensions
12 months + 12 months
Longest it can run
60 months
Contract dates
18 November 2024 to 17 November 2027
Certifications asked for
None stated
Suitable for SMEs
Yes
Suitable for charities and social enterprises
Yes
Category
Services
CPV codes
79340000

Services in this contract

Lifecycle

  1. Published
  2. Contract awardedto CP Media
  3. Contract starts
  4. Contract ends
The buyer

Devon County Council

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The supplier

CP Media

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Cite this contract

Link
https://bidskim.com/tender/294124/advertising-on-the-highway
Buyer reference
DVNCC001-DN745657-28307900
Open contracting ID
ocds-b5fd17-ec46e66b-5cca-44fb-ab0a-91a98d3eb2db
Last checked
5 November 2026

Devon County Council. Advertising on the Highway. Contract award, 12 November 2024. BidSkim, https://bidskim.com/tender/294124/advertising-on-the-highway (accessed 5 November 2026).