Media literacy for primary schools in Birmingham

Ofcom
West Midlands
Open procedure
29 December 2025 to 17 December 2026

Delivery of media literacy interventions targeting Year 6 pupils to support the management of smartphone usage and online safety. The programme utilises theatre-in-education, assemblies, and workshops to improve digital skills and awareness of misinformation. The service is designed to address high levels of passive internet usage in specific areas, building on previous engagement models to provide effective educational content for school communities.

Open the official notice

Awarded value: £99k; As published
Published: 22 October 2025
Awarded: 29 December 2025; Loudmouth Education and Training Ltd
Contract length: 12 months; Ends 17 December 2026

What the contract covers

Single services contract

Provision of educational media literacy programmes and workshops for primary school children, parents, and teachers in Birmingham.

Commissioned activities supporting children and their parents in Birmingham to improve their media literacy skills.

Terms and requirements

Contract type: Single services contract
Procedure: Open procedure
Initial term: 12 months
Extensions: 12 months
Longest it can run: 24 months
Contract dates: 29 December 2025 to 17 December 2026
Certifications asked for: None stated
Lots: 1
Suitable for SMEs: Yes
Suitable for charities and social enterprises: Yes
Category: Services
CPV codes: 80521000

Services in this contract

Safety, citizenship and personal development education for young peopleMain service£70k typicalMedia literacy programme for primary school children and parents in Birmingham

Lifecycle

Published
22 October 2025
Contract awardedto Loudmouth Education and Training Ltd
29 December 2025
Contract starts
29 December 2025
Contract ends
17 December 2026

The buyer

Ofcom

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The supplier

Loudmouth Education and Training Ltd

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Main buyers

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Cite this contract

Link: https://bidskim.com/tender/330764/media-literacy-for-primary-schools-in-birmingham
Buyer reference: C20252535
Open contracting ID: ocds-h6vhtk-05d1e2
Last checked: 5 November 2026

Ofcom. Media literacy for primary schools in Birmingham. Contract award, 22 October 2025. BidSkim, https://bidskim.com/tender/330764/media-literacy-for-primary-schools-in-birmingham (accessed 5 November 2026).