Contract awardedFind a TenderBus shelters

Supply and Maintenance of Bus Shelters with Advertising Opportunities

Reading Borough Council
South East
Open procedure
7 September 2026 to 30 June 2042

Supply, installation, and ongoing maintenance of a municipal bus shelter estate, including the deployment of freestanding digital advertising units and other street furniture. The contract operates as a concession where the supplier assumes operational risk in exchange for advertising rights, requiring the supplier to secure necessary planning permissions for all advertising assets.

Open the official notice

Awarded value: £8.2m; As published
Published: 30 October 2025; Find a Tender
Awarded: 13 February 2026; JCDecaux
Contract length: 190 months; Ends 30 June 2042

What the buyer is asking for

Provision and maintenance of bus shelter infrastructure and street furniture, incorporating digital advertising displays and revenue-generating advertising opportunities.

Lifecycle

Publishedon Find a Tender
30 October 2025
Contract awardedto JCDecaux
13 February 2026
Contract starts
7 September 2026
Contract ends
30 June 2042

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Bus Shelters Concessions ContractBracknell Forest Council · South East · £8.8m
Crawley Borough Council - Bus Shelters and Free Standing Units Concession Contract 2026Crawley Borough Council · South East · £10m
LDC & EBBC - Bus Shelter Provision, Advertising & MaintenanceEastbourne Borough Council · South East · £15m

See the bus shelters market: prices, buyers and who wins →

The buyer

Type: Council
Bus shelters contracts, 24 months: 1
Open bus shelters tenders: 0
Typical bus shelters contract: £8.2m

See everything Reading Borough Council buys →

How it compares

41× the typical bus shelters contract (£197k).

Cite this contract

Link: https://bidskim.com/tender/332065/supply-and-maintenance-of-bus-shelters-with-advertising-opportunities
Buyer reference: 25-S-010
Open contracting ID: ocds-h6vhtk-05d707
Source: Find a Tender
Last checked: 12 October 2026

Reading Borough Council. Supply and Maintenance of Bus Shelters with Advertising Opportunities. Contract award, 30 October 2025. BidSkim, https://bidskim.com/tender/332065/supply-and-maintenance-of-bus-shelters-with-advertising-opportunities (accessed 12 October 2026).