Contract awardedChatbots

UK_446 - EOL AI Customer Chat Bot

British Council
London
Open procedure
17 November 2025 to 30 April 2026

Implementation of an AI-powered customer chatbot for the English Online website, starting with a six-month proof of concept phase. Successful delivery of the pilot allows for four subsequent annual extensions to scale the solution. The project requires a pre-existing, tried and tested AI chatbot technology capable of integrating with existing customer service workflows.

Open the official notice

Awarded value: £169k; As published
Published: 19 June 2025
Awarded: 11 August 2025; AWTG Ltd
Contract length: 5 months; Ends 30 April 2026

What the contract covers

Goods contract

Provision of AI-powered customer service chatbot solutions to enhance user experience and support digital customer journeys on websites.

Provision of an already tried and tested AI-powered chatbot to support the customer journey on the British Council's English Online website

Terms and requirements

Contract type: Goods contract
Procedure: Open procedure
Initial term: 6 months
Extensions: 12 months + 12 months + 12 months + 12 months
Longest it can run: 54 months
Contract dates: 17 November 2025 to 30 April 2026
Certifications asked for: None stated
Lots: 1
Suitable for SMEs: Yes
Category: Goods
CPV codes: 48481000, 48445000

Services in this contract

Chatbots and conversational AI assistantsMain service£87k typicalAI-powered chatbot for English Online website customer journey

Lifecycle

Published
19 June 2025
Contract awardedto AWTG Ltd
11 August 2025
Contract starts
17 November 2025
Contract ends
30 April 2026

The buyer

British Council

Type: Locked
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The supplier

AWTG Ltd

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Cite this contract

Link: https://bidskim.com/tender/323491/uk-446-eol-ai-customer-chat-bot
Buyer reference: 2025/S 000-033868
Open contracting ID: ocds-h6vhtk-055069
Last checked: 5 November 2026

British Council. UK_446 - EOL AI Customer Chat Bot. Contract award, 19 June 2025. BidSkim, https://bidskim.com/tender/323491/uk-446-eol-ai-customer-chat-bot (accessed 5 November 2026).