FS-Case-870214061 - WAIVER - Mosaic Public Sector

Essex County Council
East of England
10 October 2026 to 9 October 2028

Household-level Mosaic data covering more than 650,000 households across Essex districts, excluding Southend and Thurrock. The dataset classifies households into 18 groups and 68 types using more than 1,200 indicators spanning demographics, lifestyles and communication preferences, with annual data updates.

Awarded value: £29k; As published
Published: 24 September 2026
Awarded: 24 September 2026; Experian
Contract length: 24 months; Ends 9 October 2028

What the contract covers

Extension to an existing contract

Provision of household-level customer segmentation data and analytics to support public-sector service planning, resident targeting, communications and resource allocation.

Annual provision of Mosaic Public Sector at household level for more than 650k households across Essex districts

Terms and requirements

Contract type: Extension to an existing contract
Initial term: 24 months
Contract dates: 10 October 2026 to 9 October 2028
Certifications asked for: None stated
Suitable for SMEs: Not stated

Services in this contract

Geodemographic, consumer and location dataMain service£71k typicalExperian Mosaic Public Sector household segmentation data, two-year extension

Lifecycle

Published
24 September 2026
Contract awardedto Experian
24 September 2026
Contract starts
10 October 2026
Contract ends
9 October 2028

The buyer

Essex County Council

Type: Locked
Contracts, 24 months: Locked
Recorded value: Locked
Typical contract: Locked
Geodemographic data contracts, 24 months: Locked

Buys most

See everything Essex County Council buys

The supplier

Experian

Contracts won, 24 months: Locked
Value won, 24 months: Locked
Buyers, 24 months: Locked
Companies House number: Locked

Main buyers

See everything Experian has won

Similar geodemographic data contracts and prices

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Cite this contract

Link: https://bidskim.com/tender/3878838/fs-case-870214061-waiver-mosaic-public-sector
Buyer reference: OPEN-CR-13102026153703113
Last checked: 5 November 2026

Essex County Council. FS-Case-870214061 - WAIVER - Mosaic Public Sector. Contract award, 24 September 2026. BidSkim, https://bidskim.com/tender/3878838/fs-case-870214061-waiver-mosaic-public-sector (accessed 5 November 2026).