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Contract awardedUsability testing tools

User research, usability and journey testing

A user research platform for conducting unmoderated studies with both customers and non-customers. It supports teams in evaluating digital services, customer journeys and content to inform service improvement.

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Awarded value
£16k
As published
Published
13 October 2026
Awarded
1 October 2026
Optimal Workshop Limited
Contract length
12 months
Ends 30 September 2027

What the contract covers

Software licence or platform subscription

Supply of user research software enabling unmoderated usability testing, customer journey evaluation and evidence-led improvement of digital services and content.

  • Procurement of the user research tool to support internal user research, usability testing and evidence-based service improvement
  • Platform will enable NS&I to conduct unmoderated research with customers and consumers (non-customers), helping teams evaluate digital services, customer journeys and content

Terms and requirements

Contract type
Software licence or platform subscription
Procedure
Direct award
Initial term
12 months
Contract dates
1 October 2026 to 30 September 2027
Certifications asked for
None stated
Lots
1
Suitable for SMEs
Not stated
CPV codes
48100000

Services in this contract

Lifecycle

  1. Published
  2. Contract awardedto Optimal Workshop Limited
  3. Contract starts
  4. Contract ends
The buyer

National Savings & Investments (NS&I)

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The supplier

Optimal Workshop Limited

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Cite this contract

Link
https://bidskim.com/tender/3881153/user-research-usability-and-journey-testing
Buyer reference
26-LV-01
Open contracting ID
ocds-h6vhtk-07861e
Last checked
5 November 2026

National Savings & Investments (NS&I). User research, usability and journey testing. Contract award, 13 October 2026. BidSkim, https://bidskim.com/tender/3881153/user-research-usability-and-journey-testing (accessed 5 November 2026).