Contract awardedGeodemographic data

Mosaic Public Sector

Annual provision of household-level segmentation data covering more than 650,000 households across Essex districts, excluding Southend and Thurrock. The dataset classifies households into 18 groups and 68 types using over 1,200 indicators covering demographics, lifestyles and communication preferences, with annual updates and the move from Mosaic version 7 to version 8.

Awarded value
£29k
As published
Published
13 October 2026
Awarded
24 September 2026
Experian
Contract length
24 months
Ends 9 October 2028

What the contract covers

Provision of annual household-level customer segmentation data and analytics to support public sector service planning, resident targeting and communications.

  • Annual provision of Mosaic Public Sector at household level for the Essex County Council area

Terms and requirements

Initial term
24 months
Contract dates
10 October 2026 to 9 October 2028
Certifications asked for
None stated
Lots
1
Suitable for SMEs
Not stated
CPV codes
73100000, 73200000, 73300000

Services in this contract

Lifecycle

  1. Published
  2. Contract awardedto Experian
  3. Contract starts
  4. Contract ends
The buyer

Essex County Council

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Geodemographic data contracts, 24 months
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Email
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Address
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The supplier

Experian

Contracts won, 24 months
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Value won, 24 months
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Similar geodemographic data contracts and prices

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Cite this contract

Link
https://bidskim.com/tender/3881374/mosaic-public-sector
Buyer reference
Not published
Open contracting ID
ocds-h6vhtk-0786d4
Last checked
5 November 2026

Essex County Council. Mosaic Public Sector. Contract award, 13 October 2026. BidSkim, https://bidskim.com/tender/3881374/mosaic-public-sector (accessed 5 November 2026).