Contract awardedSocial media management

2024-732 Social Media services USA, Canada & Mexico covering (beef, lamb & pork)

Development and execution of a social media strategy for beef, lamb, and pork exports in North America. The scope includes content creation, management of a content calendar, paid advertising campaigns, community management, and monthly performance reporting. The agency must ensure cultural sensitivity, manage user-generated content, and provide insights to drive brand awareness and newsletter sign-ups across target markets.

Awarded value
£368k
As published
Published
27 May 2025
Awarded
11 April 2025
Llibertat
Contract length
12 months
Ends 1 June 2026

What the contract covers

Services contract

Provision of international social media strategy, content creation, and audience engagement services to support agricultural export marketing campaigns.

Terms and requirements

Contract type
Services contract
Procedure
Open procedure
Initial term
12 months
Extensions
12 months + 12 months
Longest it can run
36 months
Contract dates
2 June 2025 to 1 June 2026
Certifications asked for
None stated
Suitable for SMEs
Yes
Category
Services
CPV codes
79340000

Services in this contract

Lifecycle

  1. Published
  2. Contract awardedto Llibertat
  3. Contract starts
  4. Contract ends
The buyer

Agriculture and Horticulture Development Board (AHDB)

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The supplier

Llibertat

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Cite this contract

Link
https://bidskim.com/tender/76760/2024-732-social-media-services-usa-canada-and-mexico-covering-beef-lamb-and-pork
Buyer reference
CF-0499200D8d000003VQwdEAG
Open contracting ID
ocds-b5fd17-3d9dd3f7-4eac-4835-9776-53f6ac42a904
Last checked
5 November 2026

Agriculture and Horticulture Development Board (AHDB). 2024-732 Social Media services USA, Canada & Mexico covering (beef, lamb & pork). Contract award, 27 May 2025. BidSkim, https://bidskim.com/tender/76760/2024-732-social-media-services-usa-canada-and-mexico-covering-beef-lamb-and-pork (accessed 5 November 2026).