Creative Brand Agency Specialising in Visual and Verbal Identity at Imperial War Museums (IWM)

Imperial War Museums
London
Open procedure
10 November 2025 to 31 January 2027

Development of a comprehensive visual and verbal identity to support a refreshed organisational vision and purpose. The project requires strategic brand consultancy and creative design services to translate the new proposition into a cohesive identity system.

Open the official notice

Awarded value: £150k; As published
Published: 21 July 2025; Find a Tender
Awarded: 9 November 2025; JOHNSON BANKS DESIGN LIMITED
Contract length: 15 months; Ends 31 January 2027

What the buyer is asking for

Provision of creative brand agency services, including the development of visual and verbal identity systems for public sector organisations.

Lifecycle

Publishedon Find a Tender
21 July 2025
Contract awardedto JOHNSON BANKS DESIGN LIMITED
9 November 2025
Contract starts
10 November 2025
Contract ends
31 January 2027

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The buyer

Type: Other public body
Brand strategy contracts, 24 months: 2
Open brand strategy tenders: 0
Typical brand strategy contract: £133k

See everything Imperial War Museums buys →

How it compares

3.1× the typical brand strategy contract (£48k).

Cite this contract

Link: https://bidskim.com/tender/324723/creative-brand-agency-specialising-in-visual-and-verbal-identity-at-imperial-war
Buyer reference: ocds-h6vhtk-0562d5
Open contracting ID: ocds-h6vhtk-0562d5
Source: Find a Tender
Last checked: 12 October 2026

Imperial War Museums. Creative Brand Agency Specialising in Visual and Verbal Identity at Imperial War Museums (IWM). Contract award, 21 July 2025. BidSkim, https://bidskim.com/tender/324723/creative-brand-agency-specialising-in-visual-and-verbal-identity-at-imperial-war (accessed 12 October 2026).